#nakedespy
The Story Behind #nakedespy
In 2010, espy owner Megan Szanik’s dad was diagnosed with prostate cancer. Determined to raise awareness and support those affected by the disease, Megan launched #nakedespy—a bold, unconventional event designed to spark conversation about men’s health.
Her idea? The first 30 guys to show up in their underwear with a donation to the Prostate Cancer Centre will receive a free outfit styled by espy.
By the second year, men were lining up to take part in this one-of-a-kind experience.#nakedespy is about more than just fashion. It’s about breaking down barriers and getting guys to talk about their health in a fun and cheeky way. By literally bearing it all, participants start conversations, challenge stigmas, and raise money to support lifesaving research and treatments for prostate cancer.
The event itself is a spectacle—men parading through the neighbourhood in their underwear, bringing awareness to an issue affecting 1 in 8 Canadian men. Over the years, #nakedespy has grown into a movement, raising hundreds of thousands of dollars.
When it comes to making a difference, sometimes you have to strip it down to the basics.
How #nakedespy Works
Donate to Participate: Make an initial donation to secure your spot in #nakedespy.
- Fundraise: After registering, spend about 6 weeks raising as much money as possible for the Prostate Cancer Centre. You’ll be competing with other participants.
- Parade: At the end of the fundraising period, join the other participants in a parade down 9th Ave to show your support.
- Get Styled: We reward participants’ fundraising efforts by styling them in head-to-toe looks.
- Celebrate: It’s party time! We crown the top fundraiser as Mr. #nakedespy, awarding them a generous espy shopping spree.
** The #nakedtodressed party is 18+. Alcohol and burlesque performances are not suitable for minors. **
Since its inception, #nakedespy has raised over $300,000 for the PCC. Moreover, the event continues to grow every year, bringing more awareness to men’s health.
You can donate to the Prostate Cancer Centre at any time HERE.
